I read here a lot and have been a member for a few years. I don't post often but when I do your help and advice are terrific. I'm in my 5th year of Market Farming. I'm interested in your opinion on this subject.
In recent months I've seen numerous articles in publications like USAToday, AARP, Eating Well and more recently, our locals newspapers, telling consumers that a great place to get cheap food is the local farmers market. That really makes my blood boil. I work very hard, as we all do, to produce the best food I possible can...from the soil I build, to the seeds and plants I purchase, to the growing on of my crops and to harvesting. I take great pride and care in my work and have no intention of giving my food away. That the media gives the impression that our farmers markets are discount produce outlets stinks. I have had several new customers show up at the markets and carp about how they thought they were going to find produce "much cheaper than at the local Kroger." I am very fortunate to have a very good customer base that understands why they are paying the prices they pay and they love my produce for which I am grateful. But I'm noticing more and more new people are coming to the market demanding lower and lower prices.