Which Flowers to Grow
How to Harvest and Condition Flowers
Where To Sell
How to Price
How Many Successful Growers Operate
Flowers for Sale provides a great starting point for new commercial flower growers, and includes some unique marketing ideas that even established growers can find useful. Judy M. Laushman,
Executive Director, Association of Specialty Cut Flower Growers, Inc., Oberlin Ohio
Very useful book for anyone considering expanding their income with cutflower sales.
The info on conditioning & hints for proper cutting & handling of the different species are well worth the price; the growing info & inspiring grower write-ups add icing to the cake.
An affordable "first book" for aspiring cutflower growers/sellers & even "old pros" like me (smile) can get something from this one. The conditioning hints have made my farmers' market bouquets last much longer; I have had many positive customer comments over the years since using info from this book.
The author has also written at least two books on growing & marketing herbs & herbal products which I've also read with great interest (& some profit, LOL!); keep an eye out for these too.
I highly recommend this author; lots of valuable experience shared here.
One of my favourite books which explains in detail how to market flowers locally in stands, grocery stores, from home gardens. etc.
The book is illustrated throughout with small illustrations of flowers, and is divided into sections with interviews with real people and their stories of how they got started selling flowers, what types they specialise in, general tips on how to be successful, and individual problems they have encountered along the way.
Ther is also a chapter on growing and conditioning different flowers; what sells well, and what is considered exotic and needed in the market.
I have enjoyed the book and recommend it for starters.